The engine converts plans into actions, where ideas are conceptualized and executed. We listen, understand, perform, and make your organization's end goal come to life.

We create events and experiences that bring people together. We are driven by passion and commitment to excellence in every aspect of event production, management & experiential marketing.

What We Do?

We have an in-house team of events and marketing specialists who have a wealth of knowledge in the industry with a client-focused work ethic. The Engine is founded by Events and Sponsorship expert Zena Zananiri and award-winning marketing veteran Server Aydin.

Zena has an extensive background in entertainment and Corporate Sponsorship, having spent more than 10 years in the events industry. Zena has led the teams she worked with in delivering outstanding results on notable events.

Server Aydin, an award-winning marketing veteran, who brings more than 20 years’ experience within marketing, entertainment and tourism industries. He has undertaken strategic, commercial, operational, leadership, planning, and development roles.

Art director & music producer Karina Eid, the founder of Showtime Beirut, who has been providing the highest standards of live entertainment for more than 15 years. Karina is devoted to perfecting every single aspect of any show, both musically and visually, from genre to costumes, art direction, wardrobe theatrical micro acts & instrumentalists.

Who Are We?